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24 Strategies to Overcome the Price Objection

As the sales expert who wrote the Savvy Selling column and recorded the highly-rated Savvy Selling podcast for BusinessWeek.com, Michelle Nichols is an authority on sales. She brings extensive experience, insight, and critical thinking with a generous dose of enthusiasm to every event where she speaks..

Experience
As a speaker, she exudes enthusiasm and experience. And stories – thanks to her readers all over the world, Michelle has stories from every industry and for every situation. Audiences love Michelle because she brings fresh, new ideas with high-energy and high content. Her love of selling and her genuine concern to teach, as well as entertain, shine through when she’s on stage.

Insight and Critical Thinking
Her stories are original, from her own experience. Your audience will be sitting on the edge of their seats - learning and laughing.

Enthusiasm
Michelle's energy is infectious. She has had stogy business owners come up to her after she speaks and tell her, "Before you spoke, I wasn't all that interested in sales. But you were so enthusiastic, you got me excited about selling."

Celebrity Image
You can also use her celebrity image to build attendance at your next major meeting or event. Leverage her notoriety as a national - and international - sales columnist and champion.

Michelle is as enthusiastic as her writings. While she is a great (fun) instructor, she is also a good listener so she understands the needs of an organization before she starts to improve it.
Don Grogg, President, President, Texas Process Equipment (Industrial Pumps)


To watch a 5-minute video of Michelle in action, click here.


24 Strategies to Overcome the Price Objection

Target audience: Sales professionals and small business owners

"Your price is too high," is the most common rebuttal from prospective customers. Therefore, salespeople need to know a wide variety of ways to overcome this crucial objection. Michelle presents 24 basic strategies.


Most salespeople have a few standard responses to the price objection, but that's not enough. Here, Michelle presents two dozen - 24 - ways to turn the customer around regarding the subject of price. They are like arrows in an archer's quiver - the more arrows archers have , the more confident they are, because if one arrow doesn't hit the target, they have another one to shoot again.

Note: If you have a bookstore, you can sell my corresponding CD and transcript: What Your Customer DOESN’T Want You to Know: 72 Ways to Overcome the Price Objection.

Deliverables:

Attendees shall be able to:

1. Understand why it's important to know many ways to overcome the price objection
2. Learn over 24 ways to overcome this important sales hurdle
3. Customize them to their specific selling situation
4. Brainstorm with the group and discover even more successful strategies

To start overcoming your customers' price objections,, contact us to schedule this presentation today!

Client List and Testimonials


Read her Client list and customer testimonials. Learn more.

Explore Savvy Selling sales tools to supplement her speech
. Learn more.

 
 

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