Hug Your Kids Today
a project by

Savvy Selling Sales Speaker

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Hug Your Kids Today project
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About Us

Michelle Nichols
Founder, Hug Your Kids TODAY Project

I'm Michelle Nichols, the founder of the Hug Your Kids project. Formerly, I was the Savvy Selling columnist and podcast host for BusinessWeek.com, a record-setting salesperson and professional speaker.

I created the nationwide billboard campaign “Hug Your Kids Today.”
It will launch July 21, 2008 and become an annual event. The book, "Hug Your Kids TODAY: 5 Key Lessons for Every Working Parent" will be available for the launch.

Our son, Mark, died suddenly in 1998, at age 8 1/2 years old from brain cancer. On Mark's 5-year anniversary we had billboards in Houston put up that said, "Hug Your Kids Today. We Wish We Could. In Memory of Mark Steven Nichols 1989-1998."

We learned the hard way of the urgency for all working parents to not delay and hug their kids TODAY .


Here is a photo of my son Mark and I when he was about 6 years old. He and I started a business making "lap counting necklaces" for runners at our local YMCA in Austin, Texas. It had an indoor track with 17 laps to the mile. The necklaces made it easier for the runners to keep track of how many laps they'd run.

It was our first business together but he started other businesses later on his own. After we moved to Reno, he tried to sell snow fort designs to the local kids. Business was slow so he built a fort or two at school and tried to sell spaces in his forts for snowball fights during recess.

We shared a lot of hugs.

Mark Nichols (1989-1998) and Michelle Nichols

SPEAKER

Michelle speaks to working parents on the importance of hugging their kids every day to corporate, industry, cancer, grief, and Christian audiences.

She has given seminars and workshops to groups from ten to five hundred on sales to corporate and industry audiences, including HP, Hibernia Bank, Clarica Insurance, ASAE, the National Ground Water Association and the US Postal Service.

She is a member of the prestigious National Speakers Association and the past Chair of the sales experts for NSA.

COLUMNIST and AUTHOR

Michelle Nichols is the author of over 150 Savvy Selling columns published in BusinessWeek.com. BusinessWeek sent her columns to over 200,000 subscribers worldwide. She also published an Idea Generation Guide: Generate YOUR Brilliant Ideas to Find New Customers and Close More Sales.

PODCASTER and CD CREATOR

Michelle has written and recorded 45 interview-style Savvy Selling podcasts for BusinessWeek.com. Her guests were all sales experts, including Mr. Zig Ziglar, “the Master Motivator.”

She has also written and recorded three sales CD’s: Savvy Selling 101: How to Sell More, Sell Faster and Keep Smiling!; What Your Customers DON”T Want You to Know: 72 Ways to Overcome the Price Objection; and One Big Idea to Rocket Your Sales.

PROUDEST ACCOMPLISHMENT

Of all her accomplishments, Michelle is most proud to be the wife of Ron for over 20 years and the mother of Mark, Amy and Devin. She strives to hug them and tell them she loves them every day.

To learn more about my background as a professional speaker and sales expert, click here.

 
 

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